Webinar 9/23 – Using Social Networking & Social Media to Grow Your Business

This Wednesday, 9/23, I’ll be conducting a 90-minute webinar on how to use social networking and social media to grow your business.

Most of my recent webinars have focused on a particular tool (e.g., LinkedIn) or a particular business function (e.g., recruiting). The primary focus of this program will be how to do more with less, i.e., how to get the highest returns from your virtual social interaction with the least (or at least a manageable) amount of effort.

As much fun as Twitter, Facebook, blogging and so on are, it’s easy sometimes to get lost in all that activity and lose sight of the fact that if you’re devoting all that time, you’re hoping for some kind of results!

As we put it in The Virtual Handshake:

People who know how to leverage their networks are called successful. People who just know a lot of people are called socialites. Do you want to be a successful person or a socialite?

All cocktail parties come to an end, but on the Internet there is always another person with whom you can connect. This can be both healthy and hazardous; it’s very tempting to spend far too much time chatting with far too many people. We recommend focusing only on building your network to the extent that your marginal benefit equals your marginal cost. Otherwise, you will be so busy maintaining your relationships that you will have no time to leverage those you have formed.

So if you find yourself spending a lot of time in social media, but are still wondering when the payoff is going to come, you’ll want to be sure to attend this webinar.

Your investment is 90 minutes and $99, which includes a few cool bonus items and comes with a risk-free money-back guarantee if for any reason you’re not completely satisfied.

Register now

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3 Responses to Webinar 9/23 – Using Social Networking & Social Media to Grow Your Business

  1. Steve Sokolowski on September 22, 2009 at 3:56 am

    I have a challenge for the social media man. I’d like to see if you can help melt our server. We have created a completely new website designed to collect answers and it works very well. Our users find it fun and addicting. Give it a try and if you like it then Tweet your followers onto whimsis.com Let’s see if you can start a viral storm that can knock out our server.

    Enjoy the site but be careful because it’s addicting.
    -Steve Sokolowski

  2. Suzanne on October 7, 2009 at 12:31 am

    There are many big time marketers, such as Harlan Kilstein that has been quoted saying that he is making $5 – $10K a day from Twitter. There are many other stories just like this.

    Unfortunatley I haven’t found this type of success with it. I have however found great success with linking blogs together – squidoo, hub, wordpress, etc…

  3. Scott Allen on October 9, 2009 at 7:43 am

    Suzanne:

    Where does Harlan Kilstein say he’s making $5K-$10K a day on Twitter? I’d be pretty surprised. From reading the letters on his blog, he’s a fine copywriter, but it just goes to prove there’s more to social media than copywriting, since a) I found his blog almost impossible to read because of formatting issues, and b) it hasn’t been updated since July. It does kind of make me wonder…

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