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	<title>Scott &#34;Social Media&#34; Allen</title>
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	<link>http://scottsocialmediaallen.com</link>
	<description>Social media is my middle name. I wrote a couple of books about it.</description>
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		<title>Guest Post at @mqtodd&#8217;s blog: How to use @ifttt to rock @Klout, @Kred, @EmpireAve and everything else</title>
		<link>http://scottsocialmediaallen.com/2012/04/29/guest-post-at-mqtodds-blog-how-to-use-ifttt-to-rock-klout-kred-empireave-and-everything-else/</link>
		<comments>http://scottsocialmediaallen.com/2012/04/29/guest-post-at-mqtodds-blog-how-to-use-ifttt-to-rock-klout-kred-empireave-and-everything-else/#comments</comments>
		<pubDate>Sun, 29 Apr 2012 04:09:17 +0000</pubDate>
		<dc:creator>Scott Allen</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[attention]]></category>
		<category><![CDATA[automation]]></category>
		<category><![CDATA[Empire Avenue]]></category>
		<category><![CDATA[ifttt]]></category>
		<category><![CDATA[Klout]]></category>
		<category><![CDATA[Kred]]></category>
		<category><![CDATA[productivity]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://scottsocialmediaallen.com/?p=1297</guid>
		<description><![CDATA[One of the biggest challenges as you expand your online influence is how to manage your attention. If you follow people back on Twitter, for example, pretty soon you&#8217;re trying to drink from a firehose. ifttt to the rescue! In this post I show how to auto-curate Twitter lists of a) people who engage with you publicly via @ messages or retweets, and b) people who participate in a particular hashtag chat. It&#8217;s a great way to help focus your attention and support on like-minded people who are willing to support and interact with you.]]></description>
			<content:encoded><![CDATA[<p><a href="http://scottsocialmediaallen.com/files/2012/04/EngagersList.jpg"><img src="http://scottsocialmediaallen.com/files/2012/04/EngagersList-227x300.jpg" alt="" title="EngagersList" width="227" height="300" class="alignright size-medium wp-image-1298" /></a>
<p>One of the biggest challenges as you expand your online influence is how to manage your attention. If you follow people back on Twitter, for example, pretty soon you&#8217;re trying to drink from a firehose.</p>
<p><a href="http://ifttt.com">ifttt</a> to the rescue!</p>
<p>In this post I show <a href="http://http://www.michaelqtodd.com/ifttt-rock-twitter-klout-kred-empireave">how to auto-curate Twitter lists</a> of a) people who engage with you publicly via @ messages or retweets, and b) people who participate in a particular hashtag chat.</p>
<p>It&#8217;s a great way to help focus your attention and support on like-minded people who are willing to support and interact with you.</p>
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		<title>Social Media Strategy = Shooting at Moving Targets</title>
		<link>http://scottsocialmediaallen.com/2012/04/17/social-media-strategy-shooting-at-moving-targets/</link>
		<comments>http://scottsocialmediaallen.com/2012/04/17/social-media-strategy-shooting-at-moving-targets/#comments</comments>
		<pubDate>Tue, 17 Apr 2012 02:54:30 +0000</pubDate>
		<dc:creator>Scott Allen</dc:creator>
				<category><![CDATA[Humor]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://scottsocialmediaallen.com/?p=1294</guid>
		<description><![CDATA[Just when you think you&#8217;ve finally got a handle on social media strategy&#8230; Noise to Signal Cartoon]]></description>
			<content:encoded><![CDATA[<p>Just when you think you&#8217;ve finally got a handle on social media strategy&#8230;</p>
<p><a href="http://www.robcottingham.ca/cartoon/archive/bright-shiny-we-need-a-strategy/"><img title="" src="http://www.robcottingham.ca/cartoon/wp-content/webcomic/noise-to-signal/2012.04.15.strategy-450.png" alt="" width="450" height="555" /></a><br />
<a href="http://www.robcottingham.ca/cartoon">Noise to Signal Cartoon</a></p>
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		<title>Temmiff emmywum?</title>
		<link>http://scottsocialmediaallen.com/2012/03/27/temmiff-emmywum/</link>
		<comments>http://scottsocialmediaallen.com/2012/03/27/temmiff-emmywum/#comments</comments>
		<pubDate>Tue, 27 Mar 2012 17:47:48 +0000</pubDate>
		<dc:creator>Scott Allen</dc:creator>
				<category><![CDATA[Humor]]></category>
		<category><![CDATA[ball]]></category>
		<category><![CDATA[dog]]></category>
		<category><![CDATA[motivational poster]]></category>
		<category><![CDATA[tennis]]></category>

		<guid isPermaLink="false">http://scottsocialmediaallen.com/?p=1289</guid>
		<description><![CDATA[via ROFL My Woffle]]></description>
			<content:encoded><![CDATA[<p><a href="http://roflmywoffle.com"><img src="http://roflmywoffle.com/files/2012/03/TemmiffAnyoneRMW.jpg" alt="" /></a><br />
via <a href="http://roflmywoffle.com">ROFL My Woffle</a></p>
]]></content:encoded>
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		<title>Gandhi on Being a Maverick</title>
		<link>http://scottsocialmediaallen.com/2012/02/24/gandhi-on-being-a-maverick/</link>
		<comments>http://scottsocialmediaallen.com/2012/02/24/gandhi-on-being-a-maverick/#comments</comments>
		<pubDate>Fri, 24 Feb 2012 20:04:51 +0000</pubDate>
		<dc:creator>Scott Allen</dc:creator>
				<category><![CDATA[Personal Development]]></category>

		<guid isPermaLink="false">http://scottsocialmediaallen.com/?p=1263</guid>
		<description><![CDATA[]]></description>
			<content:encoded><![CDATA[<p><a href="http://mrhighvibration.files.wordpress.com/2012/02/420705_2880867495039_1060597353_2209591_481560036_n1.jpg"><img class="size-full wp-image" src="http://mrhighvibration.files.wordpress.com/2012/02/420705_2880867495039_1060597353_2209591_481560036_n1.jpg?w=310" alt="Image" /><br />
</a></p>
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		<title>The Root of All Fears</title>
		<link>http://scottsocialmediaallen.com/2012/02/18/the-root-of-all-fears/</link>
		<comments>http://scottsocialmediaallen.com/2012/02/18/the-root-of-all-fears/#comments</comments>
		<pubDate>Sat, 18 Feb 2012 20:04:53 +0000</pubDate>
		<dc:creator>Scott Allen</dc:creator>
				<category><![CDATA[Brain]]></category>

		<guid isPermaLink="false">http://scottsocialmediaallen.com/?p=1264</guid>
		<description><![CDATA[Fear, our primal response to danger, is part of what has kept the human race alive. But our capacity to imagine the future… “the worst case scenario”… can also turn it pathological. From The New York Times: This simple distinction between anxiety and fear is an important one in the task of defining and treating of anxiety disorders, which affect many millions of people and account for more visits to mental health professionals each year than any of the other broad categories of psychiatric disorders. … Fear and anxiety are in the brain because they helped our ancestors and theirs cope with life’s challenges. But when these states interfere with our ability to survive and thrive, one has an anxiety disorder. These include phobias, panic disorder, post-traumatic stress syndrome, generalized anxiety disorder, among other conditions. While fear plays a key role in some anxiety disorders (phobia, post-traumatic stress), it takes a back seat in others (generalized anxiety). Read more…]]></description>
			<content:encoded><![CDATA[<p><a href="http://mrhighvibration.files.wordpress.com/2012/02/1348272_scared_girl_sits_on_ruins.jpg"><img class="alignright size-full wp-image-75" title="1348272_scared_girl_sits_on_ruins" src="http://mrhighvibration.files.wordpress.com/2012/02/1348272_scared_girl_sits_on_ruins.jpg?w=580" alt="" /></a>Fear, our primal response to danger, is part of what has kept the human race alive. But our capacity to imagine the future… “the worst case scenario”… can also turn it pathological. From <a href="http://opinionator.blogs.nytimes.com/2012/01/22/anatomy-of-fear/">The New York Times</a>:</p>
<blockquote><p>This simple distinction between anxiety and fear is an important one in the task of defining and treating of anxiety disorders, which affect many millions of people and account for more visits to mental health professionals each year than any of the other broad categories of psychiatric disorders.<br />
…<br />
Fear and anxiety are in the brain because they helped our ancestors and theirs cope with life’s challenges. But when these states interfere with our ability to survive and thrive, one has an anxiety disorder. These include phobias, panic disorder, post-traumatic stress syndrome, generalized anxiety disorder, among other conditions. While fear plays a key role in some anxiety disorders (phobia, post-traumatic stress), it takes a back seat in others (generalized anxiety).</p></blockquote>
<p><a href="http://opinionator.blogs.nytimes.com/2012/01/22/anatomy-of-fear/">Read more…<br />
</a></p>
]]></content:encoded>
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		<title>Do Antidepressant Meds Really Work? In a Word, NO!</title>
		<link>http://scottsocialmediaallen.com/2012/02/14/do-antidepressant-meds-really-work-in-a-word-no/</link>
		<comments>http://scottsocialmediaallen.com/2012/02/14/do-antidepressant-meds-really-work-in-a-word-no/#comments</comments>
		<pubDate>Tue, 14 Feb 2012 20:04:54 +0000</pubDate>
		<dc:creator>Scott Allen</dc:creator>
				<category><![CDATA[Brain]]></category>

		<guid isPermaLink="false">http://scottsocialmediaallen.com/?p=1265</guid>
		<description><![CDATA[From the Dana Foundation: Simply stated, clinical trial data on antidepressants, similar to that for many other classes of drugs, including most cancer and anti-inflammatory drugs, have never shown that more than 60 to 70 percent of patients in any given study improve.  And, in many studies, improvement on a placebo (so-called sugar pill with no active drug) is observed in 30 to 50 percent of patients during the average six week trial period.  This could be taken to mean that only about 20 percent of depressed patients truly benefit from their antidepressant medication (i.e. beyond those patients who would benefit from just a placebo), with 30 to 40 percent of patients failing to improve on either drug or placebo. Why, then are drugs with such limitations widely used as antidepressants by the medical profession? Great question. Especially when studies have shown that the single most effective treatment for depression is… Wait for it… Whichever one the patient, not the doctor, believes is going to be most effective. A 2005 study found that “after three months of treatment, the…patients matched with their preferred treatment were significantly less depressed than those not matched. Patients who got their preferred treatment also tended to be [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://mrhighvibration.files.wordpress.com/2012/02/329000_shame.jpg"><img class="alignright size-full wp-image-69" title="329000_shame" src="http://mrhighvibration.files.wordpress.com/2012/02/329000_shame.jpg?w=580" alt="" /></a>From the <a href="http://dana.org/news/features/detail_rop.aspx?id=35506">Dana Foundation</a>:</p>
<blockquote><p>Simply stated, clinical trial data on antidepressants, similar to that for many other classes of drugs, including most cancer and anti-inflammatory drugs, have never shown that more than 60 to 70 percent of patients in any given study improve.  And, in many studies, improvement on a placebo (so-called sugar pill with no active drug) is observed in 30 to 50 percent of patients during the average six week trial period.  This could be taken to mean that only about 20 percent of depressed patients truly benefit from their antidepressant medication (i.e. beyond those patients who would benefit from just a placebo), with 30 to 40 percent of patients failing to improve on either drug or placebo.</p>
<p>Why, then are drugs with such limitations widely used as antidepressants by the medical profession?</p></blockquote>
<p>Great question. Especially when studies have shown that <em><strong>the single most effective treatment for depression is…</strong></em></p>
<p>Wait for it…</p>
<p>Whichever one the <em>patient</em>, not the doctor, believes is going to be most effective. A <a href="http://www.webmd.com/depression/news/20050915/best-depression-treatment-one-you-want">2005 study</a> found that “after three months of treatment, the…patients matched with their preferred treatment were significantly less depressed than those not matched. Patients who got their preferred treatment also tended to be less depressed after nine months.”</p>
<p>So the placebo effect seems to take place even when you’re not receiving a placebo — simply the belief and expectation that the treatment you’re receiving significantly improves its effectiveness.</p>
<p>Does this have implications for treatments for other health issues, both mental and physical? Not a huge leap…</p>
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		<title>Napoleon Hill on Reputation</title>
		<link>http://scottsocialmediaallen.com/2012/02/08/napoleon-hill-on-reputation/</link>
		<comments>http://scottsocialmediaallen.com/2012/02/08/napoleon-hill-on-reputation/#comments</comments>
		<pubDate>Wed, 08 Feb 2012 20:04:56 +0000</pubDate>
		<dc:creator>Scott Allen</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Personal Development]]></category>
		<category><![CDATA[reputation]]></category>
		<category><![CDATA[reputation management]]></category>

		<guid isPermaLink="false">http://scottsocialmediaallen.com/?p=1266</guid>
		<description><![CDATA[No accurate thinker will judge another person by that which the other person’s enemies say about him. Napoleon Hill Google should post that as a disclaimer on searches on people’s names! Some of the nicest, brightest, most spiritual people I know have been the brunt of someone’s negative rants online, and unfortunately, if they shout loud enough and often enough, they can easily created a distorted perception of someone who has years or even decades of fans and satisfied customers. Want to make the world a more positive place? Tell about your positive experiences online. Write a review on Yelp or CitySearch. Give a recommendation on LinkedIn. Share about it on Twitter and Facebook. Rate it on Amazon or Google. Don’t make stuff up. Don’t whitewash the truth. Just be every bit as willing — eager, even — to tell about good experiences as bad.]]></description>
			<content:encoded><![CDATA[<blockquote><p><em>No accurate thinker will judge another person by that which the other person’s enemies say about him.</em></p>
<p style="text-align: right;">Napoleon Hill</p>
</blockquote>
<p>Google should post that as a disclaimer on searches on people’s names! Some of the nicest, brightest, most spiritual people I know have been the brunt of someone’s negative rants online, and unfortunately, if they shout loud enough and often enough, they can easily created a distorted perception of someone who has years or even decades of fans and satisfied customers.</p>
<p>Want to make the world a more positive place?</p>
<p>Tell about your positive experiences online. Write a review on Yelp or CitySearch. Give a recommendation on LinkedIn. Share about it on Twitter and Facebook. Rate it on Amazon or Google.</p>
<p>Don’t make stuff up. Don’t whitewash the truth. Just be every bit as willing — eager, even — to tell about good experiences as bad.</p>
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		<title>Scott Adams Dreams of Vibrations</title>
		<link>http://scottsocialmediaallen.com/2012/01/31/scott-adams-dreams-of-vibrations/</link>
		<comments>http://scottsocialmediaallen.com/2012/01/31/scott-adams-dreams-of-vibrations/#comments</comments>
		<pubDate>Tue, 31 Jan 2012 20:04:57 +0000</pubDate>
		<dc:creator>Scott Allen</dc:creator>
				<category><![CDATA[Personal Development]]></category>
		<category><![CDATA[Dilbert]]></category>
		<category><![CDATA[Scott Adams]]></category>
		<category><![CDATA[vibration]]></category>

		<guid isPermaLink="false">http://scottsocialmediaallen.com/?p=1267</guid>
		<description><![CDATA[Dilbert creator Scott Adams is onto something here. Funny thing is…reading actually does this… Suppose you wrote a program that translated written words into vibrations. Perhaps the specific vibration would depend on the length of words, number of syllables, tone of the sentence, punctuation, and other factors. Presumably, Hemingway’s text would create different pattern of vibrations from Shakespeare’s sonnets, and so on. My hypothesis is that we humans are so wired for language that the patterns of the vibrations that originate from the written word would register to us as both human-made and – here’s the best part – unpredictable. That’s the Holy Grail. More at Dilbert.com]]></description>
			<content:encoded><![CDATA[<p>Dilbert creator Scott Adams is onto something here. Funny thing is…reading actually <em>does</em> this…</p>
<blockquote><p>Suppose you wrote a program that translated written words into vibrations. Perhaps the specific vibration would depend on the length of words, number of syllables, tone of the sentence, punctuation, and other factors. Presumably, Hemingway’s text would create different pattern of vibrations from Shakespeare’s sonnets, and so on. My hypothesis is that we humans are so wired for language that the patterns of the vibrations that originate from the written word would register to us as both human-made and – here’s the best part – unpredictable. That’s the Holy Grail.</p></blockquote>
<p><a href="http://dilbert.com/blog/entry/writing_yourself_off/">More at Dilbert.com</a></p>
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		<title>Napoleon Hill on Catching a Break</title>
		<link>http://scottsocialmediaallen.com/2012/01/29/napoleon-hill-on-catching-a-break/</link>
		<comments>http://scottsocialmediaallen.com/2012/01/29/napoleon-hill-on-catching-a-break/#comments</comments>
		<pubDate>Sun, 29 Jan 2012 20:04:58 +0000</pubDate>
		<dc:creator>Scott Allen</dc:creator>
				<category><![CDATA[Personal Development]]></category>
		<category><![CDATA[Napoleon Hill]]></category>
		<category><![CDATA[quotes]]></category>

		<guid isPermaLink="false">http://scottsocialmediaallen.com/?p=1268</guid>
		<description><![CDATA[All the breaks you need in life wait within your imagination. Napoleon Hill]]></description>
			<content:encoded><![CDATA[<blockquote><p><em>All the breaks you need in life wait within your imagination.</em></p>
<p style="text-align: right;">Napoleon Hill</p>
</blockquote>
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		<title>How Social Neuroscience Is Uncovering the Biology of Human Interactions</title>
		<link>http://scottsocialmediaallen.com/2012/01/25/how-social-neuroscience-is-uncovering-the-biology-of-human-interactions/</link>
		<comments>http://scottsocialmediaallen.com/2012/01/25/how-social-neuroscience-is-uncovering-the-biology-of-human-interactions/#comments</comments>
		<pubDate>Wed, 25 Jan 2012 20:05:00 +0000</pubDate>
		<dc:creator>Scott Allen</dc:creator>
				<category><![CDATA[Brain]]></category>
		<category><![CDATA[interaction]]></category>
		<category><![CDATA[neuroscience]]></category>
		<category><![CDATA[social networks]]></category>

		<guid isPermaLink="false">http://scottsocialmediaallen.com/?p=1269</guid>
		<description><![CDATA[How Social Neuroscience Is Uncovering the Biology of Human Interactions It turns out that your social network doesn’t just affect how you think — it literally rewires your brain in ways you can’t even imagine. Yet another reason to pick your friends wisely! Not long ago, scientists thought that social factors were relatively unimportant to the basic structure and function of the brain and biology because of their relatively recent emergence in species. The social brain hypothesis, however, posits that the social complexities of primate species contributed to the rapid increase in neocortical connectivity and intelligence.]]></description>
			<content:encoded><![CDATA[<p><a href="http://scottsocialmediaallen.com/files/2012/01/1072657_brainy_people.jpg"><img class="alignright size-full wp-image-1283" title="1072657_brainy_people" src="http://scottsocialmediaallen.com/files/2012/01/1072657_brainy_people.jpg" alt="" width="300" height="225" /></a><a title="How Social Neuroscience Is Uncovering the Biology of Human Interactions" href="http://dana.org/news/cerebrum/detail.aspx?id=34724">How Social Neuroscience Is Uncovering the Biology of Human Interactions</a></p>
<p>It turns out that your social network doesn’t just affect how you think — it literally rewires your brain in ways you can’t even imagine. Yet another reason to pick your friends wisely!</p>
<blockquote><p><em>Not long ago, scientists thought that social factors were relatively unimportant to the basic structure and function of the brain and biology because of their relatively recent emergence in species. The social brain hypothesis, however, posits that the social complexities of primate species contributed to the rapid increase in neocortical connectivity and intelligence.<br />
</em></p></blockquote>
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