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	<title>Scott &#34;Social Media&#34; Allen &#187; Change It</title>
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	<description>Social media is my middle name. I wrote a couple of books about it.</description>
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		<title>Change It &#8211; Word Cloud</title>
		<link>http://scottsocialmediaallen.com/2009/03/25/change-it-word-cloud/</link>
		<comments>http://scottsocialmediaallen.com/2009/03/25/change-it-word-cloud/#comments</comments>
		<pubDate>Wed, 25 Mar 2009 07:52:07 +0000</pubDate>
		<dc:creator>Scott Allen</dc:creator>
				<category><![CDATA[Change It]]></category>
		<category><![CDATA[Wordle]]></category>

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		<description><![CDATA[I’m totally hooked on Wordle:]]></description>
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			<div style="float:left; width:85px;padding-right:10px; margin:4px 4px 4px 4px;height:30px;"><script src="http://www.stumbleupon.com/hostedbadge.php?s=1&amp;r=http://scottsocialmediaallen.com/2009/03/25/change-it-word-cloud/"></script></div>			
			</div><div style="clear:both"></div><div style="padding-bottom:4px;"></div><p>I’m totally hooked on <a href="http://www.wordle.net">Wordle</a>:</p>
<p><a href="http://sn.im/ChangeIt"><img title="ChangeItWordle" style="border-right: 0px; border-top: 0px; display: inline; border-left: 0px; border-bottom: 0px" height="396" alt="ChangeItWordle" src="http://scottsocialmediaallen.com/files/2009/03/changeitwordle.jpg" width="580" border="0" /></a></p>
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		<title>Change It – A Social Media Meme for a Better World</title>
		<link>http://scottsocialmediaallen.com/2009/03/21/change-it-a-social-media-meme-for-a-better-world/</link>
		<comments>http://scottsocialmediaallen.com/2009/03/21/change-it-a-social-media-meme-for-a-better-world/#comments</comments>
		<pubDate>Sat, 21 Mar 2009 00:34:11 +0000</pubDate>
		<dc:creator>Scott Allen</dc:creator>
				<category><![CDATA[Change It]]></category>
		<category><![CDATA[Jordan]]></category>
		<category><![CDATA[meme]]></category>

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		<description><![CDATA[A simple idea to raise awareness and change minds.]]></description>
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			</div><div style="clear:both"></div><div style="padding-bottom:4px;"></div><p>Copy this. Blog this. Tweet this. And most of all, do this yourself.</p>
<p>I’ve already posted about how brilliant and compassionate my son is. If you haven’t already read it, please read <a href="http://scottsocialmediaallen.com/index.php/people-used-to-stand-for-something/">People Used to Stand for Something</a>.</p>
<p>Well, he amazed me once again. I was sifting through his photo albums on MySpace and something caught my eye:</p>
<p><a href="http://scottsocialmediaallen.com/files/2009/03/jordansphotos.jpg"><img style="border-top-width: 0px; display: inline; border-left-width: 0px; border-bottom-width: 0px; border-right-width: 0px" title="JordansPhotos" src="http://scottsocialmediaallen.com/files/2009/03/jordansphotos-thumb.jpg" border="0" alt="JordansPhotos" width="417" height="438" /></a></p>
<p>Right in there with pictures of skateboarding, dogs, dirty sneakers and other craziness is <em>one powerful image</em> of something my son feels strongly needs to change. He was even clever enough to figure out how to embed powerful music in the comments (<a href="http://songza.com/z/xra08k">Flobots &#8211; “Stand Up”</a>).</p>
<p>I asked him if this was something he’d seen someone else do or if he’d come up with it himself. Turns out it was his idea.</p>
<p><strong>An idea that needs to spread.</strong></p>
<p>Can you imagine the power of millions of MySpace, Facebook, Flickr, Bebo, etc., users devoting just a little bit of space to a cause that they believe in? Yes, we need action, but action comes from attitude, and attitude comes from awareness. If we all make the effort to raise awareness with our friends about the things in the world that <em>must change</em>, more action will result.</p>
<p>Please help me spread the meme. It’s simple.</p>
<ol>
<li>Find a powerful image that embodies the cause you’re most passionate about.</li>
<li>Create a gallery in your favorite social networking sites and name it “Change It”.</li>
<li>Post your image(s). Optionally accompany them with inspiring music and links to sites where people can get more info, donate or volunteer.</li>
<li>Make it viral. Include a link to this post in the comments. Here&#8217;s a short URL you can use: <a href="http://sn.im/changeit">sn.im/ChangeIt</a></li>
<li>Help spread the meme. Blog about it. Tweet about it (use hashtag <a href="http://search.twitter.com/search?q=%23changeit">#ChangeIt</a>). Tell your friends.</li>
</ol>
<p>Also, feel free to post a link to your Change It gallery in the comments here.</p>
<p><strong>Change it.</strong></p>
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